Keytree provides Arm a new way to evaluate deals
Arm Holdings PLC is a multinational software organisation and the world’s leading semiconductor IP company. A market leader in its field, Arm technology is at the heart of a computing and connectivity revolution that is transforming the way people live, and businesses operate. Every day more than 45 million Arm-based chips are shipped by partners into products that enhance the human experience. To date, advanced processor designs have provided the intelligence in over 100 billion silicon chips now powering products from smartphones to supercomputers and base stations to servers.
But to ensure customers are licensed the optimum Intellectual Property (IP), during the sales process Arm were looking for a way to allow a salesperson to select the best solution to help the customer achieve their final design. To test this theory, Arm built a simple prototype using historical information, with the aim of helping motivate better deals and then asked Keytree to develop an enterprise quality version that it could use globally – the Deal Evaluator solution was the outcome.